PAL (Promo)

Standard promotional releases can usually be identified by a small white label stating 'PROMOTIONAL COPY NOT FOR RESALE'. However, as Dreamcast cases are notoriously fragile, these promotional stickers may be missing when broken or damaged cases have subsequently been replaced

In some instances, the promotional sticker was applied directly to the front cover artwork instead of the case front

Regarding standard promotional game discs, most have a promotional statement printed around the centre hole of the disc, although some discs have the statement printed in situ on the disc itself (e.g., Gunbird 2)

The majority of promotional discs also utilise a 'P-' prefix as part of the disc code(s)

The other type of promotional Dreamcast discs are 'white labels'

Additionally referred to as 'press-copies' or 'sample-copies', these variants were predominantly distributed by SEGA EUROPE to press and marketing agencies for game previewing purposes. They may also have been distributed to department stores for use in shop kiosks

A number of variants released by developer Acclaim used characteristic Amaray 'clamshell' cases with each variant including a language-specific manual (e.g. English, French and Dutch, German or Spanish and Italian) aligned to the Country of release 

Whilst the majority of white label discs featured a full-working version of the game which was aligned to the retail release, there are some noteable exceptions. For example, Half-Life only contained a 'rolling' video demo and The Flinstones (Viva Rock Vegas) never actually made it to the shops as a full-release game

To date (May 2023), there are 163 documented white label titles, with several of these titles also having second versions (e.g., Dead or Alive 2, Giant Killers, Pod 2, Rayman 2, Speed Devils Online Racing and Virtua Tennis)